Anvil Publishing and Wattpad Team Up for Bliss Books, a New YA Imprint for the Philippines
MANILA - April 15, 2019 - Wattpad, the global multiplatform entertainment company for original stories, and Anvil Publishing, Inc., one of the leading book publishers in the Philippines, have teamed up to create Bliss Books, a groundbreaking new YA imprint for Filipino book-lovers.
Targeting Filipino YA and romance fanatics who have found a home reading and writing on Wattpad, Bliss Books will publish hit titles from the platform. Bliss Books will bring some of Wattpad’s biggest stories and authors to bookshelves across the country.
“Over the years, Anvil has published a wide range of titles in diverse genres and categories in several imprints,” Andrea Pasion-Flores, general manager of Anvil said. “We think this exciting, new partnership with Wattpad will allow us to serve a large segment of the reading population and discover new voices for a new generation of readers.”
“The Philippines has become one of our most successful markets because Filipino readers and writers have embraced the limitless possibilities of storytelling on Wattpad,” said Ashleigh Gardner, Deputy General Manager at Wattpad Studios, Publishing. “We’re thrilled to work with Anvil to bring more hit Wattpad stories to bookshelves all over the country.”
The Philippines is one of Wattpad’s largest markets, and home to some of its most passionate users and successful writers. Millions of Filipino Wattpad users have shared more than 13 million story uploads on the platform. To date, hundreds of Wattpad stories have been turned into books, TV shows, and films in the Philippines.
One of Wattpad’s biggest successes in the Philippines was the hit TV5 series, Wattpad Presents. The series ran from 2014 - 2017, airing 250 episodes representing 76 Wattpad stories, reaching millions of viewers across the Philippines.
Since its inception in 1990, Anvil has published more than 2000 titles, with a wide variety of bestsellers and award winners.
The 2019 Bliss Books list will be released in spring 2019. Titles from Bliss Books are expected to hit stores midyear.
Wattpad’s vision is to entertain and connect the world through stories. Using the power of community and technology, the global multiplatform entertainment company is unleashing the full potential of stories to the world -- in any format. Wattpad’s flagship app is the world’s leading social storytelling platform, home to a community of more than 70 million people who spend over 22 billion minutes a month engaged in original stories. Wattpad’s Story DNA Machine Learning technology allows the company to understand and discover stories among the more than 565 million uploads that have been shared on the platform. Wattpad Studios and Wattpad Books are transforming entertainment and publishing, using data-backed insights to turn Wattpad stories into books, films, TV shows, and digital projects. Wattpad Brand Partnerships offers a full suite of advertising products to help brands build deep engagement with Millennial and Gen Z consumers. Tap by Wattpad, the company’s second storytelling product, offers immersive interactive entertainment experiences in over a dozen languages. The company is proudly based in Toronto, Canada. Learn more at: company.wattpad.com
About Anvil Publishing
Anvil is a leading Philippine publisher with a diverse selection of titles for a wide audience. Its almost 30 years in Philippine publishing has resulted in books that have contributed to the country’s knowledge and culture in the fields of cookery, education, literature, government, economics, entertainment, history, law, and children’s literature. It looks forward to many more years of publishing books for Anvil’s many readers locally, while it sets its sights towards a more global participation in the world of books through partnerships, technology, and bringing relevant content to a wider audience.