Blog Posts

Filtered by Category: Storytelling

Wattpad and Coca-Cola are up for Two Digiday Content Marketing Awards

April 12, 2016

Wattpad and Coke Up for Two Digiday Awards Coca-Cola’s ...

Why Online Influencers like Tyler Oakley Thrive on Wattpad

April 05, 2016

To promote the fall release of his first novel, Binge, YouTube Star Tyler Oakley released excerpts of the book on Wattpad, to the surprise and delight of his many fans. To date, people have spent over one million minutes engaged with the excerpts - ...

Comedy Spotlight: Humor writer Andrew Shaffer on how Wattpad helps his comedy writing

April 01, 2016

There are people who claim they don’t suffer fools gladly. We think those people are probably lying. April Fools’ Day is a 24-hour window where it’s socially acceptable to test the limits of our own comedic tomfoolery - and shed light on those who ...

Nonfiction Surges on Wattpad, Creates New Opportunities for Nonprofits

March 09, 2016

While fiction can help us escape into imagined worlds, stories based on fact help us connect and find meaning in the world we live in. Last month, people spent 18 million minutes reading nonfiction stories on Wattpad. Many of these stories were ...

Wattpad Helps Nonprofits Grow Their Audience

February 29, 2016

Wattpad launched a new website to provide support, advice, and inspiration for nonprofits who want to engage audiences with unique content related to their charitable initiatives.The Wattpad community is passionate about social change, and ...

The UnSlut Project: How a Private Diary Became a Social Movement

February 26, 2016

In 2013, Emily Lindin did something incredibly brave. She shared her grade-school diary that chronicled her experiences being labeled the school ‘slut’ with the world. Emily hoped it would put a spotlight on an issue young women face all too often: ...

Going Beyond Text: Multimedia Powers New Storytelling Experience on Wattpad

February 01, 2016

Sony PPZ - inline media example A couple of months ago, we ...

2015: For The Love of Stories

December 09, 2015

It’s been an incredible year for Wattpad. In 2015, millions of people around the world turned to Wattpad to find original entertainment about the things they love. This year, milestones and pop culture moments that trended the world over were ...

Brand Stories Spotlight: The Gallows

November 30, 2015

Photo of The Gallows on Wattpad Wattpad has built quite a ...

Wattpad introduces new multimedia feature - Writers can add animated .GIFs, images, and videos directly in stories

November 18, 2015

Today, Wattpad starts the roll out of one of our biggest product updates ever: multimedia in stories. Multimedia is one of the most requested features by the community, and initial response to the new feature has been overwhelming. ...

From Zero to 40 Million: A Look Back at Nine Years of Wattpad

November 09, 2015

This post is brought to you by Wattpad Co-Founders Allen Lau & Ivan Yuen.Today, Wattpad turns nine. Around this time of year, Ivan and I always get a bit nostalgic as notifications pour in from people around the world wishing Wattpad a happy ...

Why Serialized Content is Taking Over The World

October 08, 2015

In literature, a serial is a printed format in which a single larger body of work (often a work of narrative fiction) is published in sequential installments. It isn’t a new concept. Many believe serialization was made popular by Charles Dickens ...

Wattpad collaborates with Skillshare for online writing class

September 15, 2015

skillshare_twitter ...

TL;DR? More like books FTW!

September 11, 2015

Survey reveals majority of US teens spent the summer reading. Actual books. We live in an era with short forms and acronyms for everything, emojis to substitute a host of complex emotions, and countless additional forms of distraction built into a ...

Congratulations to our 2015 Wattpad Scholarship Recipients

September 09, 2015

At Wattpad, we believe that everyone has a story to tell. For our 2015 Wattpad Scholarship program, we asked students to tell us their own true stories, drawing on something that has impacted their life and helped shape who they have become. Of the ...

Wattpad’s Writer’s Hub demystifies the art of social storytelling

August 12, 2015

Screen Shot 2015-08-12 at 4.53.56 PM ...